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Trade fair event

Increase the customer experience with a trade fair event

At the trade fair you will have the opportunity to make direct contact with your target group and in this context address both existing and new customers. However, new customer contacts are a particular challenge in the large and sometimes overcrowded exhibition halls. Why don’t you offer your customers a very special trade fair event by offering interesting activities at your stand? The possibilities are manifold.

Trade fair events – the suitable action for your trade fair stand

Attracting visitors to the trade fair stand with flyers, giveaways and competitions no longer corresponds to today’s ideas of customer experience at trade fairs. Today’s visitors expect more. Meet the changes in customer expectations, find a suitable trade fair event for your trade fair stand and inspire your stand visitors.

Fair Events – Our top 5 of the best fair stand promotions

So that your next trade fair appearance will be a complete success, we present our five most popular trade fair stand events to you here.

  • Virtual Reality: With the possibilities of Virtual Reality (VR) you can offer your customers a completely new experience at your stand. Whether a tour of your company location or insights into production and workflows – with VR content, your customers can experience your company up close.
  • Multi-touch screens: Offer your customers attractive infotainment and become a visitor magnet at the trade fair. With multi-touch screens, your trade fair stand visitors can request various company information, view presentations or click their way through product catalogues.
  • Photo boxes: Photo boxes are currently at the forefront of popular trade fair stand events at trade fairs and events. Also in the B2B this exhibition booth action can provide for enthusiasm. Through personalization, such as photo ideas that refer to the respective product, B2B customers can take interesting memories of the trade fair with them.
  • Walkacts: Walkacts, i.e. mobile artists that you can book for your trade fair appearance with a suitable theme, are a popular trade fair event. Walkacts generate attention and provide a certain entertainment factor at your trade fair stand.
  • Trade fair party: Inspire with a trade fair event of a special kind: Organize a trade fair party on your trade fair stand. At a trade fair party you can get to know existing and new customers in a relaxed atmosphere. With a suitable fair catering this fair stand action becomes a full success.

Trade fair events – your trade fair stand event with SMC Schäfer

Are you looking for a suitable trade fair event for your trade fair appearance? Together we will find the right trade fair stand campaign for your company and support you in planning and implementing it. For more information about trade fair stand events, please use our contact form.

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